A vision in white and blue, Greece and its islands are the quintessential Mediterranean getaway for a fabulous luxury holiday, with fantastic weather, sparkling clear blue water, luxury hotels a plenty and laid-back island life.
There's plenty for cultural types too with ancient ruins, pretty fishing villages and of course Athens, Greece's vibrant capital city well worth a night or two en route to the beach.
As for the islands, the big question is which is the best Greek Island to choose for a holiday? For couples, we love Santorini (for the best sunsets in Europe) and hip Mykonos. Top picks for a luxury family beach holiday in Greece would be Crete and Halkidiki, where there are some great hotel options for families with small children.
Greece also offers great options for island hopping: check out our Island Hopping in the Cyclades itinerary, which takes in Greece's biggest hitters and its best-kept secrets.
For further inspiration, take a look at our other holiday ideas below: